Celebrate 35 Years of The Piercing Urge!
We're inviting our whole community for a day of free piercings, discounts, games, prizes and so much more.
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DATE: Wednesday 14th of October 2026
TIME: 11.00am - 7.00pm (come early!)
LOCATION: The Piercing Urge, 206 Commercial Rd, Prahran VIC
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This is a WALK-IN ONLY event. No bookings will be taken for our birthday!
$1,500 PRIZE DRAW!
All piercings done on our birthday will go in the draw to win a $1,500 store voucher, to use however you like...
✦ a full ear styling session
✦ piercings for you and your friends
✦ a custom designed piece of jewellery
✦ piercings and jewellery across multiple sessions
...there are so many possibilities!
So much more to win...
Our prize pool for the day is huge! Play games with us in the studio and you could win any of the following:
✦ titanium and gold jewellery
✦ up to 20% off gold purchases
✦ tote bags and merch
✦ gift vouchers
✦ free future piercings
✦ aftercare sprays
✦ discount codes
We can't wait to see you there!
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View the terms & conditions
Free & discounted piercing services:
- Walk-in only on a first come, first served basis. There will be no appointments or reservations
- Genital piercings and earlobe piercings for children under 13 are not included
- Limit of one piercing & one jewellery change per person (with the exception of paired earlobe piercings)
- 35% off jewellery applies to jewellery purchased for services on the day, this includes piercings and installations
- Valid for the 14th of October 2026 only and will not be honoured for any other day
- In store only
- Gold jewellery not included in the free or 35% off deal
- Piercings subject to anatomy, as usual
- All piercings and services subject to our usual policies
- Special orders, order deposits, order balances and any special order payments are not included
Prizes:
- All vouchers and discount codes won on the day must be used within 90 days
- Not redeemable for cash
- Not transferable to other people
- $1,500 prize will be drawn at the end of the day
T&Cs are subject to change